The 8 Points of Creative Design

The 8 points of creative design - a guide to how to design a brand with personality and style


Every great design has two things in common: careful planning, and thoughtful execution - by design, it can never be random.  Design is a structured creation intended to serve a purpose, no matter how frivolous - without a purpose, it wouldn't qualify as design. Use our 8 Points of Creative Design as a navigational tool to guide you through our creative design process - we developed these points over our combined 20 years of experience while searching for the perfect creative design process. Each of the 8 is an important guidepost in the journey of concepting and creation.